Liselore Frowijn SS17 Promo “SAGOI!”


Behind the scenes on how Liselore Frowijn’s lookbook is shot by Team Peter Stigter.

The SS17 collection ’SAGOI!’, is an homage to an old canal house in Amsterdam with beautifully contained ‘Delft Blue’ tiles dated 1667. Liselore Frowijn has interpreted the iconic hand-painted ceramics by tracing them with her signature style, both painting the illustrations directly on silk and using blown-up graphics in bold overall prints. 


Studio Selvedge task was to capture the amazing fabrik choices made by Liselore Frowijn in short bite-sized instagram films. That means a restriction of 60 seconds. Nice super slow motion shots of the movement of the clothing cross-cut with detail shots and the photoshoot. Photo credit: Team Peter Stigter

Visit Liselore Frowijn’s  website HERE